Thought Leadership

Every year we invest our expertise to investigating an emergent trend, development, or unmet need in healthcare. We do this as a call for arms in the industry, to create a community of like-minded individuals to collaborate with us to drive better healthcare for patients, carers and healthcare professionals alike. Our award-winning thought leadership campaigns have been critically acclaimed by leading organisations including The Guardian, Financial Times, Harvard University and Manchester Business School to name a few.

Latest Campaign

Climate of Health

What’s happening to our planet is having an undeniable and devastating impact across every aspect of human health. What harms the world, harms us all. And these effects are so dramatic, so fundamental, they’re changing the whole healthcare landscape.

We have it in our power to drive meaningful change. Real, actionable change that makes a tangible difference for our HCPs, for our patients, for our healthcare systems, and ultimately for our planet.

Much more is possible if we look for it. We need to see the change, make the change, and be the change.

Thought Leadership

White papers

The white paper campaigns below are the results of months of extensive research, collaborations with global leaders who are shaping the fundamentals of healthcare, and a determined passion to deliver better outcomes for all.
Thinking Healthcare Wearables Strategy

Thinking Healthcare Wearables Strategy

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